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WE HAVE A LOT TO BE THANKFUL FOR

Submitted by:  Eloy Fierro

Thanksgiving, or Thanksgiving Day is an annual one-day holiday to give thanks (traditionally to God) at the close of the harvest season. In the United States, Thanksgiving is celebrated on the fourth Thursday of November. In Canada, it is celebrated on the second Monday in October. In the United Kingdom, Thanksgiving is another name for the Harvest festival, held in churches across the country on a relevant Sunday to mark the end of the local harvest, though it is not thought of as a major event (compared to Christmas or Easter) as it is in other parts of the world. This tradition was taken to North America by early settlers, where it became much more important.

The reason for establishing Thanksgiving was to recommend to the people of the United States a day of public thanksgiving and prayer, to be observed by acknowledging with grateful hearts the many and single favors of Almighty God, especially by affording them an opportunity peaceably to establish a form of government for their safety and happiness.

Since 1863, Thanksgiving has been observed annually in the United States. Besides the traditional dinner, we celebrate Thanksgiving Day in many different ways. We watch football, watch parades, shop, vacation, fish, hunt, hike etc.


We all have something to be thankful for. In my case I have a great family. My beautiful, intellegent, fun loving wife, two sons, a great mother-in-law, daughter-in law and my first grand daughter Isabelle. I have brothers, sisters, aunts, uncles, nieces, nephews and lots of love. I value the friends I have made in the industry since 1972.

I thought my life could not get better until Isabelle came along. She has changed my world in so many different ways I never thought possible. I am sure many of you can relate to what I am going to say.

Before she was born my son Joey and daughter-in-law Gloria spoke and sang to her.  At 2 years and 3 months, she knows her ABC’s, counts in english and spanish, can name most animal and the sound they make. She likes to read. Eighty percent of her toys are books. On a daily basis Isabelle learns something new. I am proud of Isabelle and her parents. Our whole family is thankful for Isabelle. Oh!  Did I mention she loves to dance with her Papa - that's me!


The only way we'll get better is to nurture this industry and our companies.  We have to teach each other and guide ourselves to make this industry better.  Being part of PSOC has helped me nurture my company and make it viable for the future.  You are never too young or old to learn something.  Come to our convention and teach others what you know.

The appliance and electronics industry should be thankful too! The best harvest we have ever had in my opinion is here. The new technology brings with it many challenges and opportunities. The last three years have been the best for my company in ten years. You must be open to change, everything around you is changing.

Some of the challenges will continue to be the cost of doing business, parts availabilty, slow pay, and shortage of techs. We must continue to educate both servicers and manufactures in this area so we can both have a clear vision on what is needed to make our industry better.


The new technologies coming from the electronics industry will keep us busy for many seasons to come. Mitsubishi just introduced the first laser based Hi-Def TV. The new technology utilizes separate red, green and blue semiconductors.


Toshiba plans to unveil what is called the plasma/LCD killer. Surface Conduction Electron Emitter Device, (SED). This new technolgy combines the best of CRT and Flat Panel technolgy.


The appliance manufactures already have smart appliances on the market.

Yes, our industrys have a lot to be thankful for. Harvest for the future, attend the PSOC convention in May 2007,  Make sure you keep your family strong, business profitable, and above all thank GOD!

May you and yours have a Happy Thanksgiving Day.

Eloy Fierro
PSOC Director

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